Reduction barriers part 4: community support and social isolation

This blog post includes data from seven UK-based reduction and vegan campaigns, drawing on the largest sample of meat reducers, pescatarians, vegetarians, and vegans in any research project to date (n=1,587). Research was conducted for my PhD in Social Policy at the University of Kent, using a mixed-methods, longitudinal approach. Within my research, I will … Continue reading Reduction barriers part 4: community support and social isolation

Reduction barriers part 2: knowledge and skills

In the second installment of my series on barriers to reduction and abstention I will be discussing psychological capabilities. This area, which includes components like health perceptions and knowledge of how to find and create meat-free and veg*n food, emerged as a critical area for new transitioners. Michie et al. define this particular behavior change … Continue reading Reduction barriers part 2: knowledge and skills

Reduction barriers part 1: Unconscious influences

This blog post includes data from research into seven UK-based reduction and vegan campaigns, drawing on the largest sample of meat reducers, pescatarians, vegetarians, and vegans in any research project to date (n=1,587). Research was conducted for my PhD in Social Policy at the University of Kent, using a mixed-methods, longitudinal approach. This sample represents … Continue reading Reduction barriers part 1: Unconscious influences

Motives for participants of meat reduction and vegan campaigns

This blog post includes data from research into seven UK-based reduction and vegan campaigns, drawing on the largest sample of meat reducers, pescatarians, vegetarians, and vegans in any research project to date (n=1,587). Research was conducted for my PhD in Social Policy at the University of Kent, using a mixed-methods, longitudinal approach. Participants generally had … Continue reading Motives for participants of meat reduction and vegan campaigns

Do meat reducers actually eat less meat?: The Meat Reducer Typology

This blog post includes data from research into seven UK-based reduction and vegan campaigns, drawing on the largest sample of meat reducers, pescatarians, vegetarians, and vegans in any research project to date (n=1,587). Research was conducted for my PhD in Social Policy at the University of Kent, using a mixed-methods, longitudinal approach. This is an … Continue reading Do meat reducers actually eat less meat?: The Meat Reducer Typology

The dietary habits of participants in meat reduction and vegan campaigns

This blog post includes data from research into seven UK-based reduction and vegan campaigns, drawing on the largest sample of meat reducers, pescatarians, vegetarians, and vegans in any research project to date (n=1,587). Research was conducted for my PhD in Social Policy at the University of Kent, using a mixed-methods, longitudinal approach. Participants in UK-based … Continue reading The dietary habits of participants in meat reduction and vegan campaigns

A lack of diversity amongst UK reduction and vegan campaigns

This blog post includes data from research into seven UK-based reduction and vegan campaigns, drawing on the largest sample of meat reducers, pescatarians, vegetarians, and vegans in any research project to date (n=1,587). Research was conducted for my PhD in Social Policy at the University of Kent, using a mixed-methods, longitudinal approach. Within sample populations, … Continue reading A lack of diversity amongst UK reduction and vegan campaigns

Why DON’T people go vegan?: What research says

Before conducting my own study into the motivates and barriers for those trying to reduce or stop eating animal-based foods, I searched through existing research to see what others before me had found. What did I find? First of all, there is really a lack of understanding and consensus on the particular factors inhibiting dietary … Continue reading Why DON’T people go vegan?: What research says

Why do people go vegan?: What research says

Before conducting my own study into the motivates and barriers for those trying to reduce or stop eating animal-based foods, I searched through existing research to see what others before me had found. What did I find? Going back to some of the earliest studies into the subject, researchers and non-profits have almost always focused … Continue reading Why do people go vegan?: What research says