Is criticism helping the animal movement?

At its core, animal advocacy is based on the recognition that billions of land animals and trillions of sea animals are killed each year for human consumption, while countless more are tortured for medical "research," and more are used and abused as commodities. This is the common purpose that unites us. But, animal advocates are … Continue reading Is criticism helping the animal movement?

No campaign can reach everyone

This blog post includes data from research into seven UK-based reduction and vegan campaigns, drawing on the largest sample of meat reducers, pescatarians, vegetarians, and vegans in any research project to date (n=1,587). Research was conducted for my PhD in Social Policy at the University of Kent, using a mixed-methods, longitudinal approach. The decision to … Continue reading No campaign can reach everyone

On embracing intersectionality

Advocating for sustainability and non-human animals can be a massive endeavour. It can feel overwhelming and as though there is no time or energy left to care about anything else. However, we can all be a part of the problem, even when we are trying to be a┬ápart of the solution. Building a sustainable future … Continue reading On embracing intersectionality